Bartolo Alvarez

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Bartolo Alvarez (9 November 1914 – 6 March 2016) was a Puerto Rican musician and entrepreneur best known for establishing Casa Latina in East Harlem, New York in 1948. This record store still stands today, and was the first Spanish-language music shop opened in the United States. He was the father of five children.

Inspired as a youngster by hearing Rafael Hernández play at nearby Almacenes Hernández, Bartolo went on to found Alba and Rival Records, recording some of the era's most popular artists. Unlike the mega-music stores of today, Casa Latina and other neighborhoods music stores were gathering places for local and visiting musicians.[1]

In 1948 Musician and entrepreneur Bartolo Alvarez establishes Casa Latina, a music and instrument shop that becomes the primary destination for Latin music lovers. In 1962, the store moves to 151 E. 116th street where it continues its reign as the longest-running music store in East Harlem.[2]

Hunter College, Central University of New York's "Center for Puerto Rican Studies" recently dedicated a special section to Mr. Alvarez's work. The "Bartolo Alvarez Collection" consists of .12 cubic feet of correspondence, song title sheets, music notes, writings, newspaper articles, concert programs, photographs, and music CD’s of Alvarez’s, from the period between 1953 and 1971. The collection was donated by Ewin Martinez Torres.[3]

References

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