Bread and Butter tradeshow
Bread and Butter (shortened to B&B) is a trade and fashion show for everyday clothing and streetwear.[1] It was established in 2001 and is held annually in January and July during Berlin Fashion Week. It is a leading trade fair for ready-to-wear fashion.[2][3][4]
History
The show was initiated by German entrepreneur Karl-Heinz Müller and premiered in July 2001 in Cologne-Deutz.[5] It was initially conceived as a bi-annual event "for the progressive, contemporary clothing culture", targeted to a German audience, as a parallel event to the jeanswear show Interjeans.[6][7] From 2003 until 2007 it was held at Gartenfeld in Berlin. It had a spin-off in Barcelona since 2005 and completely relocated there in 2007.[8] Since summer 2009 the B & B tradeshow is back in Berlin and located at the historical hangars of Tempelhof Airport.[9]
The first Bread & Butter spinoff in Seoul, Korea is due to start in 2015.[10] In June 2015, the trade fair was acquired by Berlin-based fashion company Zalando, which intends to open the event for a broader audience as a "fashion festival".[11]
List of B&B shows
Schedule of Bread & Butter shows, their locations and mottos:[12]
| Date | Location | Motto |
|---|---|---|
| July 13–15, 2001 | Cologne | – |
| January 31 – February 2, 2002 | Cologne | – |
| August 1 – 3 2002 | Cologne | – |
| January 17–19, 2003 | Berlin-Spandau | – |
| July 18–20, 2003 | Berlin-Spandau | Berlinlove |
| January 16–18, 2004 | Berlin-Spandau | Next Move |
| July 16–18, 2004 | Berlin-Spandau | Berlingold |
| January 21–23, 2005 | Berlin-Spandau | Selected |
| July 8-10 2005 | Barcelona | Eurovision |
| July 22–24, 2005 | Berlin-Spandau | Eurovision |
| January 18–20, 2006 | Barcelona | Eurovision |
| January 27–29, 2006 | Berlin-Spandau | Eurovision |
| July 5-7 2006 | Barcelona | Eurovision |
| July 14–16, 2006 | Berlin-Spandau | Eurovision |
| January 17–19, 2007 | Barcelona | Active |
| January 26–27, 2007 | Berlin-Spandau | Active |
| July 4–6 2007 | Barcelona | Fly BBB |
| January 16–18, 2008 | Barcelona | King Size |
| July 2–4 2008 | Barcelona | New Order |
| January 21–23, 2009 | Barcelona | United Nations |
| July 1–3 2009 | Berlin-Tempelhof | Berlin, Berlin |
| January 20–22, 2010 | Berlin-Tempelhof | The Original |
| July 7–9 2010 | Berlin-Tempelhof | Premier League |
| January 19–21, 2011 | Berlin-Tempelhof | Absolute |
| July 6–8 2011 | Berlin-Tempelhof | Supershow |
| January 18–20, 2012 | Berlin-Tempelhof | High Fidelity |
| July 4–6 2012 | Berlin-Tempelhof | The Rock |
| January 15–17, 2013 | Berlin-Tempelhof | Big Time |
| July 2-4 2013 | Berlin-Tempelhof | Connect |
| January 14–16, 2014 | Berlin-Tempelhof | Ich bin ein Berliner. |
| July 8-10 2014 | Berlin-Tempelhof | Carnaval do Brasil |
| January 19–21, 2015 | Berlin-Tempelhof | |
| July 7-9 2015 | Berlin-Tempelhof | |
| September 3-5 2015 | Seoul |
References
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- ↑ Bread & Butter Seoul announcement
- ↑ Zalando kauft Berliner Modemesse Bread & Butter (German), Berliner Zeitung, 8 June 2015
- ↑ Bread & Butter History, including all show posters
External links
Media related to Lua error in package.lua at line 80: module 'strict' not found. at Wikimedia Commons- Official Bread and Butter website
- Bread and Butter at Tempelhof website
- Trade fair stands at B&B, gallery (2012)
- Bread and Butter at Creative Germany
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