Coffee & TV

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"Coffee & TV"
Single by Blur
from the album 13
Released 28 June 1999
Format 12" vinyl, cassette, 2 x CD
Recorded 1998
Genre Alternative rock
Length 5:03 (radio edit)
5:18 (single edit)
5:58 (album version)
Label Food (UK)
EMI
Writer(s) Graham Coxon (Lyrics)
Blur (Music)
Producer(s) William Orbit
Blur singles chronology
"Tender"
(1999)		 "Coffee & TV"
(1999)		 "No Distance Left to Run"
(1999)
Music video
"Coffee & TV" on YouTube

"Coffee & TV" is a 1999 song by the British alternative rock band Blur. It was written by the band's guitarist, Graham Coxon, who also sang lead vocals, as opposed to frontman Damon Albarn. The song appears on Blur's sixth studio album, 13 and was the second single released from the album. The lyrics describe Coxon's struggle with alcoholism and the song's video, featuring an animated milk carton searching for Coxon, won several awards.

Background and recording

The song was recorded, along with the rest of the material for 13 in late 1998, with producer William Orbit.[1] Coxon wrote the song about his struggle from alcoholism, and how he would unwind by watching television over a cup of coffee instead, and writing songs. This experience also contributed to his first solo album, The Sky Is Too High.[2]

The song's musical style is an anomaly in comparison with the rest of 13, appearing similar to Blur's earlier, Britpop days.[3] Despite featuring heavy guitar distortion and feedback during the instrumental break, major characteristics of 13, the track generally features subdued, calm lyrics and vocals. The edit of the singles cuts off the instrumental part after the fade out and runs about 40 seconds shorter than the album version. This instrumental part is a hidden track, which, though officially untitled, is known as "Coffee & TV Exitlude".[citation needed]

Music video

File:Milkcarton.JPG
Animated milk carton from Coffee & TV video.

To promote the single, the band recruited Hammer & Tongs to direct and produce a suitable video. The result featured an animated milk carton known as "Milky" searching for Coxon, who appeared as a missing person's face on its side.[4]

The video won several awards in 1999 and 2000 including Best Video at the NME Awards and the MTV Europe Awards.[5] In 2002, the video was ranked the fifth best video of all time by VH1.[6] In 2005, it was voted the 17th greatest pop video of all time in a poll by Channel 4.[7] In 2006, Stylus Magazine ranked it No. 32 in their list of the Top 100 Music Videos Of All Time. In a similar poll, NME ranked it the 20th greatest music video of all time. In addition the video received heavy rotation on MTV in the US.

The model of Milky, as used in the video, was sold at an auction of Blur memorabilia in 1999.[8]

The Israeli company Tnuva, which specializes mostly in dairy products, uses a nearly identical character named Tnuvi (Hebrew: תנובי‎) in advertisements for its milk product line.

On 12 August 2012, when Blur played at the London 2012 Olympics Closing Concert Celebration at Hyde Park, fans who bought a Blur T-Shirt on the day were given a free replica milk carton of Milky.

Reception

The song reached No. 11 in the UK singles chart on 4 July 1999. Blur manager Chris Morrison believed that it was deprived of a top 10 place after it was confirmed that some sales figures were not recorded.[9] The single edit of the song also appeared on Blur's Best Of compilation, released in 2000, and featured on the Cruel Intentions soundtrack.

Piers Martin of the NME selected the track as one of the album's highlights, claiming that it demonstrated that "Graham's a great guitarist and whaddaya know, he's a pretty decent singer".[10] The song was also praised by Straw in Melody Maker.[11] Rolling Stone described the song as a cross between Pavement and Brian Eno circa Taking Tiger Mountain.[12]

Coxon's guitar solo on the track has been singled out for critical praise. In a retrospective review, NME declared the guitar solo to be number 38 of the top 50 solos of all time, describing it as "a string of discordant notes, building to a storm of haywire string-bending".[13] The Independent described the solo as "one of Coxon’s finest".[14]

Track listing

Personnel

  • "Coffee & TV" and "Bugman" produced by William Orbit

Chart performance

Chart (1999) Peak
position
Ireland (IRMA)[15] 26
Italy (FIMI)[16] 47
UK Singles (The Official Charts Company)[17] 11
Chart (2012) Peak
position
France (SNEP)[18] 178

References

Citations
  1. ↑ Power 2013, p. 301.
  2. ↑ Power 2013, p. 293.
  3. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  4. ↑ Power 2013, p. 328.
  5. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  6. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  7. ↑ 100 Greatest Pop Videos: Results
  8. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  9. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  10. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  11. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  12. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  13. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  14. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  15. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  16. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  17. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  18. ↑ "Lescharts.com – Blur – Coffee & TV" (in French). Les classement single.
Sources
  • Lua error in package.lua at line 80: module 'strict' not found.

External links

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