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Evine Live
Launched 1991
Owned by EVINE Live, Inc.
Picture format 480i (SDTV)
1080i (HDTV; currently upscaled version of SD signal)
Country United States
Language English
Broadcast area Nationwide
Headquarters Eden Prairie, Minnesota, United States
Formerly called ValueVision (1991–2000)
ShopNBC (2000–13)
ShopHQ (2013–15)
Website evine.com
Available in most markets Check local listings for stations
DirecTV Channel 316 & 73
Dish Network Channel 134 & 228
Verizon FiOS Channel 657 (HD)
Channel 157 (SD)
Southern Fibernet Channel 1405 (HD)
Channel 405 (SD)
AT&T U-verse Channel 1424 (HD)
Channel 424 (SD)
Streaming media
Live Stream Watch live
Digital media receiver Roku
EVINE Live Inc.
Traded as NASDAQEVLV[1]
Industry Catalog & mail order houses[1]
Founded 1990[1]
Headquarters Eden Prairie, MN[1], US
Number of locations
3 (HQ, warehouse, WWDP)
Key people
Mark Bozek (CEO)
Russell Nuce (CSO)[2]
Services Sales
Revenue Increase $666.65M
Increase $.077M
Increase $(2.515)M
Total assets Increase $233.7M
Total equity Increase $78.208M
Number of employees
Parent The Clinton Group (control)
Website evine.mwnewsroom.com
Footnotes / references

Evine Live is an American cable, satellite and broadcast television network. Owned by EVINE Live Inc., the channel is headquartered in Eden Prairie, Minnesota.[3] The home shopping channel's main competitors are HSN (Home Shopping Network) and QVC.



ValueVision was originally founded in June of 1990 and began broadcasting in 1991.[citation needed]

In 2000, NBC purchased a share of the company.[4]


ShopNBC logo, used from 2000 to 2009. The name was retired in 2013.

ValueVision was rebranded as ShopNBC, taking on the use of the entertainment enterprise’s peacock and logo, in November 2000.[5]

Due to economic uncertainty and NBC Universal's pending merger with Comcast, reports surfaced that NBC would sell its stake in ValueVision; NBCUniversal formally announced that it would sell its stake back to ValueVision Media in May 2010, which would have forced a change in the channel's name,[6] but the company decided to retain the stake in June 2010 for the time being.[7]

ShopHQ logo from 2013 to 2015.

In May 2013 with ValueVision acquiring NBCUniversal's financial stake in the company, ValueVision announced that the network would be renamed ShopHQ.[3] "Mark Cuban's American Dream" in August 2014 then again in October was the first program designed by the new management under the Clinton Group plan to have more celebrity hosts.[8]

Evine Live

On February 13, 2015, ShopHQ was rebranded as Evine Live; ValueVision Media had acquired Dollars Per Minute, Inc., an e-commerce company founded by Russell Nuce and ValueVision CEO Mark Bozek that operated the online shopping service Evine. Bozek felt the new name would help to further distance the service from its negative perceptions as ShopHQ and ShopNBC. ValueVision also changed its name to Evine Live, Inc.[2]


  • KPLM-LP 60.1 Los Angeles, California; owned by Venture Technologies Group, LLC
  • WWDP 46.1 (HD) 46.2 (SD) Boston, Massachusetts; owned by Evine Live
  • KFFV 44.1 Seattle, Washington; owned by OTA Broadcasting
  • WIWN 68.2 Fond Du Lac-Milwaukee, Wisconsin; owned by Cabellero Acquisition, LLC


  1. 1.0 1.1 1.2 1.3 1.4 1.5 "EVLV Profile". Yahoo! Finance. Yahoo. Retrieved February 13, 2015.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  2. 2.0 2.1 Kennedy, Patrick & Kumar, Kavita (November 18, 2015). "ValueVision to change name to EVINE Live". Star Tribune. Retrieved 7 February 2015. <templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  3. 3.0 3.1 Mahoney, Kevin (May 23, 2013). "ValueVision Drops ShopNBC Name, Swings To A Profit". Twin Cities Business. Retrieved June 19, 2013.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  4. "Valuevision vamping NBC brand". Broadcasting & Cable. February 23, 2001. Retrieved June 24, 2010.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  5. "ValueVision network becomes ShopNBC". Broadcasting & Cable. March 12, 2001. Retrieved June 24, 2010.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  6. NBC to Sell Stake in ShopNBC, MultiChannel News, May 20, 2010
  7. Brooks Suzukamo, Leslie (June 24, 2010). "NBC holding on to ValueVision stake, for now". St. Paul Pioneer Press. Retrieved June 25, 2010.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  8. Halter, Nick (October 6, 2014). "Mark Cuban's other TV show brings him back to Minnesota". Minneapolis / St. Paul Business Journal. American City Business Journals. Retrieved February 13, 2015.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>

External links