Lucky (magazine)
Vanessa Hudgens covering the November 2008 issue
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Editor | Eva Chen |
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Categories | Fashion |
Frequency | Quarterly |
Publisher | Condé Nast |
Total circulation (December 2012) |
1,109,835[1] |
Year founded | 2000 |
Final issue | June 2015 |
Company | Advance Publications |
Country | United States |
Language | English |
Website | www |
ISSN | 1531-4294 |
Lucky was a fashion and lifestyle magazine founded by Kim France and first published in 2000 under the Condé Nast subsidiary.[2] The magazine folded in June 2015.
Operations and history
Since its launch in December 2000,[3] Lucky was one of Condé Nast's biggest publications, with circulation rising from 500,000 to over 1.1 million.[4]
Kim France founded Lucky and was its first editor-in-chief, a position she held for almost ten years. Brandon Holley replaced France as editor-in-chief in 2010.[5] In June 2013, Eva Chen replaced Holley in the post. She resigned from the post in April 2015.[6][7]
In May 2015 the frequency of Lucky was switched to quarterly.[3][8] One month later, in June 2015, the magazine folded.[6]
Reception
- From the magazine industry
When Lucky was first released, it received criticism for its content that bordered between editorial and advertising. The American Society of Magazine Editors was skeptical of Lucky's business practices in featuring products. Lucky's reputation grew to a more positive one as time progressed. Simon Dumenco, a columnist at New York Magazine initially gave a negative assessment, but later praised the magazine for focusing on the merits of a product rather than advertising it through celebrity endorsements like other women's magazines.[9] David Carr and Jeremy W. Peters said in an article published in The New York Times: "It was, in retrospect, ahead of its time, a print rendering of a shopping portal on the Web. It was well received by both the news media and advertisers, in part because it was a well executed magazine that did not take itself too seriously."[10]
- From the advertising industry
Lucky was Advertising Age's Magazine of the Year in 2003, highlighting its success with marketers and consumers.[9][11]
References
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- ↑ Lucky Fact Sheet
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- ↑ Since Lucky's launch in December 2000, circulation has gone from 500,000 to over 1 million, proving to be one of the most successful launches in Condé Nast history.[third-party source needed]
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- ↑ Lua error in package.lua at line 80: module 'strict' not found.
- ↑ 9.0 9.1 Fine, Jon. "Magazine of the year: Lucky." Advertising Age 74, no. 42 (October 20, 2003): S1,S4.
- ↑ Carr, David, and Jeremy W. Peters. "The Editor of Lucky Magazine Is Replaced." New York Times (September 9, 2010): 8.
- ↑ "Media Insight: Lucky Magazine." PR News 57, no. 14 (April 2, 2001): 1.
External links
- Official website
- Lucky – magazine profile at Fashion Model Directory
- Articles lacking reliable references from September 2014
- Official website not in Wikidata
- Alternate magazines
- American quarterly magazines
- Defunct women's magazines of the United States
- Condé Nast
- English-language magazines
- Magazines established in 2000
- Magazines disestablished in 2015
- Women's fashion magazines
- Magazines published in New York City