NRJ

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NRJ
File:Nrj.png
City of license Paris
Broadcast area France
Slogan Hit Music Only! (Que des hits sur NRJ!)
Frequency 100.3 MHz (Paris)
106.4 MHz (Marseille)
103.0 MHz (Lyon)
Full list of other frequencies on NRJ.fr
First air date 1981
Format CHR
Language(s) French
Owner NRJ Group
Sister stations Chérie FM, Nostalgie, Rire & Chansons
Website nrj.fr

NRJ (NRJ is an acronym read as énergie in French, pronounced [enɛʁʒi]) is a private French radio station created by Jean-Paul Baudecroux and Max Guazzini in June 1981 and belongs to the NRJ Group. It is the founding station of NRJ International.

History

In June 1981 Jean-Paul Baudecroux created a music radio station for young people, and founded NRJ (standing for Nouvelle Radio des Jeunes). He then established studios in a tiny room in the 20th arrondissement of Paris in a place of high altitude to strategically cover all Paris on 92.0 MHz.

The station has since 1988 expanded internationally, and has started broadcasting in a number of countries:

  • Russia: In June, 2006, Prof Media, a leading Russian media group, was granted permission to operate the NRJ brand in Russia. NRJ Russia is primarily intended to target an audience between 18 and 35 years old.
  • Lebanon: On 6 June 2006, NRJ launched its programme on two frequencies in Lebanon. This station is run in English and broadcasts concerts and interviews with international artists from NRJ France.
  • Canada: In July 2009, Astral Media and the NRJ Group signed an agreement to operate the NRJ brand in the province of Quebec. This agreement allowed the group to rebrand its Canadian énergie network under the NRJ name. On 24 August 2009 NRJ Québec was created. Bell Media Radio holds the rights to the NRJ branding in Canada today, following its acquisition of Astral Media's broadcasting arm.
  • Finland: In 1995, NRJ started operating in Finland.

Logos

Name of the station

NRJ was originally the acronym for Nouvelle radio jeunesse (New Youth Radio) or Nouvelle radio pour les jeunes (New Radio for the Youth), and was not invented to be an allograph of "energy".[citation needed] In the non-French countries where the station also operates, the radio station is simply called Energy, because NRJ can be pronounced phonetically in French as Energy or NRG.

Slogans

Since the creation of NRJ, several slogans were used:

  • 1981–1985 : La radio stéréotonique
  • 1985–1997 : La plus belle radio
  • From 1997 till 2000: Le plaisir avant tout
  • Since 2007: Hit Music Only !

External links

References