WBAP (AM)

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WBAP
WBAP (AM) logo.png
City of license Fort Worth, Texas
Broadcast area Dallas/Fort Worth Metroplex
Branding WBAP News/Talk 820 AM
Slogan "The News and Talk of Texas"
"The world is changing. Are you listening?" (Current Promotional Campaign)
"The 50,000 Watt Blowtorch of the Great Southwest."
Frequency 820 kHz
Repeaters KPLX 99.5 HD2
First air date May 2, 1922
Format News/Talk
Power 50,000 watts
Class A (Clear channel)
Facility ID 71200
Transmitter coordinates Lua error in package.lua at line 80: module 'strict' not found. (main antenna)
Lua error in package.lua at line 80: module 'strict' not found.
(auxiliary antenna)
Callsign meaning We Bring A Program[1][2]
Affiliations Westwood One, Premiere Networks, WFAA-TV
Owner Cumulus Media
(Radio License Holdings LLC)
Sister stations KESN (LMA with Disney), KLIF, KLIF-FM, KSCS, KTCK, KTCK-FM, KPLX
Webcast Listen Live (via iHeartRadio)
Listen Live
Website wbap.com

WBAP (820 AM) is a News/Talk radio station licensed to Fort Worth, Texas and serving the Dallas-Fort Worth Metroplex. WBAP is a Clear-channel station, owned by Cumulus Media and broadcasting with 50,000 watts from a transmitter site in the northwest corner of Mansfield. Its nighttime signal can often be heard throughout the Southern, Central, and Midwestern states and Northern Mexico, while its daytime signal provides at least secondary coverage from Oklahoma City to Austin. The station's studios are located in the Victory Park district in Dallas just north of downtown. WBAP is one of the oldest radio stations in Texas, dating back to 1922, when stations in Texas were still getting call signs beginning with "W" instead of "K."

As of April 2016, WBAP remains the top-rated News/Talk station ahead of competitors KERA 90.1 FM and KRLD NewsRadio 1080 AM.[3]

Station Line-Up

WBAP airs both local and nationally syndicated shows on weekdays. The day begins with the "WBAP Morning News" followed by Chris Salcedo mid-mornings and Chris Krok evenings. Most syndicated shows come from the co-owned Westwood One Network: Michael Savage, Mark Levin and Red Eye Radio. (The hosts of Red Eye Radio, Eric Harley and Gary McNamara, are based at WBAP.) From Premiere Networks WBAP carries Rush Limbaugh. Weekends include shows on money, cars, home improvement, real estate and the outdoors. Brokered programming also airs. Most hours on weekdays start with local news at the top of the hour while nights and weekends, Westwood One national news is heard.

Emergency Preparedness

WBAP and sister station KSCS are responsible for activation of the North Texas Emergency Alert System when hazardous weather alerts, Disaster area declarations, and child abductions are issued.[4]

Station history

WBAP began broadcasting May 2, 1922 at a wavelength of 360 meters (about 833 kHz),[5] changing to 400 meters (750 kHz) in August 1922.[6] The station shared time with Dallas stations WFAA and WRR. It was the first station in the United States to have an audible logo signal similar to the NBC chimes, the WBAP cowbell.[2] According to Herbert Hoover, the station's call letters stood for "We Bring A Program".[7]

On May 15, 1923, the Federal Radio Commission expanded the broadcast band, and WBAP and WFAA moved to 630 kHz.[8] Another expansion moved WBAP to 600 kHz effective April 15, 1927, and this frequency was shared with WOAI in San Antonio. On November 11, 1928, WBAP moved to 800 kHz, and on June 1, 1929, WFAA also moved to 800 kHz, sharing time (and NBC Red network affiliation) with WBAP.[8] Station owner Amon G. Carter was unhappy with having to share time on 800 kHz with WFAA. Carter Publishing purchased KGKO Wichita Falls (570 kHz) and moved it to Fort Worth as an affiliate of the NBC Blue network (which became ABC), and more importantly as a second frequency to be used when 800 kHz was not available.[9] The sale was approved by the Federal Communications Commission September 24, 1935.[10] On March 29, 1941, as a consequence of the Treaty of Havana, WBAP and WFAA moved one last time, to 820 kHz.[11]

Carter eventually sold half of KGKO to A.H. Belo, owners of WFAA, and on April 27, 1947, KGKO was replaced by a second shared frequency between WBAP and WFAA.[12][13]

The dual frequency sharing arrangement between WBAP and WFAA continued through the 1950s and 1960s, with the stations switching frequencies several times a day. When WBAP changed frequencies, it signaled the change with a cowbell, which became widely associated with the station.

Even though the stations swapped frequencies several times each day, the network affiliations remained constant: NBC network programming stayed on 820 kHz and ABC network programming stayed on 570 kHz. This frequently proved confusing for announcers and listeners alike.

On May 1, 1970, the unique dual split-frequency lives of WBAP and WFAA ended when WBAP paid $3.5 million to WFAA in exchange for sole occupancy of 820 kHz (and the NBC affiliation). WFAA took on 570 kHz (and the ABC affiliation), but with only 5,000 watts full-time.[13] Once the frequency-sharing with WFAA ended in 1970, both stations were free to program musical formats, and WBAP began programming country music. It also gained the added benefit of 820's clear-channel signal; previously WFAA controlled it during these prime nighttime hours. After a series of network affiliation changes in the late 1970s among WBAP, KRLD and WFAA, WBAP switched affiliations to ABC.

File:WBAP Logo 2000.png
Logo prior to adding a simulcast on 96.7 FM in 2010

WBAP changed to a news/talk format in October 1993.[14] It was also the former broadcast home of the Texas Rangers.

Local television station KXAS channel 5, currently part of the NBC network, was also originally known as WBAP-TV.

Morning show host Hal Jay recently celebrated his 25-year anniversary with WBAP by organizing a charity fund-raising event for Cook Children's Hospital ("Hal Jay's Celebrity Roast"). Among those who attended were Baseball Hall-of-Famer Nolan Ryan and syndicated radio talk show host Sean Hannity.

On June 12, 2007, WBAP was one of many Disney/ABC Radio stations transferred to Citadel Broadcasting in a restructuring effort. That same year, WBAP transmitted iBiquity HD Radio (digital) during the daytime and when not airing sports programming, until abruptly ending the "HD" digital transmission in early December 2008. Because the license to broadcast digital "HD Radio" is perpetual, the station could resume digital broadcasts at any time.

For many years, WBAP was the flagship station for Dallas Stars hockey games, but relinquished these rights beginning in the 2009-2010 season, as on January 16, 2009, the Dallas Stars named KTCK Sportsradio 1310 The Ticket as its new flagship station for the next 5 years.[15] Ironically, with Cumulus Media's recent acquisition of Citadel, WBAP and KTCK are now sister stations.

File:WBAP (AM) former logo (2010-2013).png
WBAP News/Talk 820 AM & 96.7 FM ident used during simulcast with WBAP-FM.

Sister station KPMZ (now KTCK-FM) started simulcasting WBAP on 96.7 FM, March 15, 2010.[16] Although broadcasting at a rimshot frequency, the staff at WBAP claims that KPMZ provides "crystal-clear FM fidelity" for their listeners within 96.7's pre-determined coverage area.

On October 7, 2013, Cumulus announced the discontinuation of the WBAP simulcast on 96.7 FM, and being replaced with a simulcast of KTCK (AM). Dan Bennet, the vice president/market manager of Cumulus, said he had "seen no ratings increase since adding the FM." Bennett added, "WBAP at 820 AM still covers 114 counties in the day and has been heard in up to 38 states at night and early morning before the sun comes up. WBAP at 820 is one of the biggest radio signals in America." The WBAP simulcast has moved to KPLX 99.5 HD2 (HD Radio needed), formerly The Ticket's radio spot.[17]

Current programming

The WBAP/KSCS shared facility in Arlington, Texas before they moved their studios to Victory Park in Dallas.

Overnights are locally originated as WBAP is the flagship station of the nationally syndicated Red Eye Radio (formerly Midnight Trucking Radio Network), a trucking show that traces its roots to Bill Mack's overnight show back in 1969. Hosts Eric Harley and Gary McNamara are heard live locally weeknights, with "Best Of" programs heard weekend overnights.

Weekends provide a combination of various local specialty programs along with a few nationally syndicated programs such as Bob Brinker and John Batchelor.

Prior to Citadel's takeover of the station in August 2007, talk show host Mark Davis's show was a full three hours, (9 A.M. to Noon). As a result, Limbaugh, Hannity and Levin were all forced to air on a one-hour tape delay. However, with Citadel's assumption of the station, Davis's show was both cut in length and shifted back by a half-hour, to carry the top-rated talkers live. Davis departed the station in March 2012 when a contract agreement could not be reached.

In the fall of 2010, WBAP began an agreement with Texas Christian University to air live play-by-play of TCU Horned Frogs football and TCU Horned Frogs men's basketball. The station carried every game of the undefeated football team in that first season.

References

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  3. Dallas-Fort Worth Radio Ratings - Radio Online (accessed April 5, 2016)
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  12. DFW Radio History - AM Stations (retrieved June 25, 2008)
  13. 13.0 13.1 Lua error in package.lua at line 80: module 'strict' not found.
  14. http://www.americanradiohistory.com/Archive-RandR/1990s/1993/RR-1993-10-29.pdf
  15. Stars Sign Five-Year Agreement with Sportsradio 1310 The Ticket - Dallas Stars Press Release (released January 16, 2009)
  16. WBAP/Dallas Gets FM Simulcast With Flip Of KPMZ - All-Access Music Group (released March 12, 2010)
  17. ‘SportsRadio 1310 the Ticket’ to also air on 96.7 FM - DFW.com (released October 7, 2013)

External links