BMW India

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BMW India Pvt Ltd
Subsidiary
Industry Automotive
Founded 2006
Headquarters Gurgaon, Haryana, India
Key people
Philipp von Sahr[1]
(President)
Products Luxury vehicles
Commercial Vehicles
Motorcycles
Number of employees
1200+ (2014)
Parent BMW
Website BMW.in

BMW India Pvt Ltd is a wholly owned subsidiary of the BMW Group founded in 2006, with headquarters in Gurgaon, Haryana. BMW India has its own manufacturing facility at Chennai.[2]

BMW Group India

BMW India Group is headed by Philipp von Sahr, after he took charge from Andreas Schaaf as President of BMW Group India in October, 2012.[3] BMW Group has invested 1.8 billion Indian Rupees. The wide range of BMW activities in India include the establishment of a manufacturing plant in Chennai, auto parts warehouse in Mumbai and development of a dealer organization across major metropolitan centers of the country. The total number of employees at BMW India is 650. More than 1,200 additional jobs have been created in the dealer and service network. By end of 2014, BMW India will expand its dealer network by increasing the number of sales outlets to 50 across major metropolitan centers and emerging markets in India.

BMW Plant Chennai

BMW Plant Chennai was inaugurated on March 27, 2007 by Norbert Reithofer, chairman of BMW AG.[4] This plant produces the BMW 1 Series, BMW 3 Series, the BMW 3 Series Gran Turismo,[5] the BMW 5 Series, the BMW 7 Series, the BMW X1, the BMW X3, the BMW X5[6] and the MINI Countryman. The factory has the capacity to manufacture 11,000 units per year on a double shift basis.

Models

Assembled

MINI India

BMW starts production of 'MINI Countryman' at Chennai plant in diesel and petrol variants.

The BMW Group introduced Mini marque in India in January 2012 with the launch of MINI Hatch, Convertible and Countryman. India is the 100th market in the global MINI sales network and has become increasingly significant for the BMW Group since establishing its presence in India in 2007.[7] The Hatch and Convertible models are imported to India as Completely Built-up Units (CBU) in petrol variants. BMW shows mirrorless camera technology in their latest car launch. [8]

BMW Financial Services India

BMW Financial Services India is a wholly owned subsidiary of the BMW Group and is headquartered in Gurgaon (National Capital Region). BMW Group increased its investment in BMW Financial Services India to 5.3 billion Indian Rupees (US $106 million) in 2012 from the 2010 investment of 2.3 billion Indian Rupees (US $50 million).[9]

BMW Financial Services India operates with three business lines: Retail Finance, Commercial Finance and Insurance (through cooperation partners).

International Purchasing Office (IPO)

The International Purchasing Office (IPO) established at BMW India’s Headquarters in Gurgaon identifies and assesses potential suppliers for BMW, MINI, and BMW Motorcycles taking into account BMW Group’s requirements for quality, technology and logistics. The IPO strongly focuses on increasing the sourcing of production material (components) as well as IT and engineering services from India to the BMW Group International Production Network.

References

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