Baby announcement

A baby announcement or birth announcement is a notice traditionally sent to friends and family by the parents of a baby within the first year of the baby's birth for the primary purpose of alerting friends and family to the birth of the baby. A baby announcement will typically include at least some or all of the following information:

• the baby's name
• one or more pictures of the baby
• the baby's birth date and time
• the baby's birth weight and height
• the location of the baby's birth
• the names of the baby's parents and other family members
• an expression of gratitude by the parents for the arrival of the baby
• an invitation to attend a baby shower for the mother of the baby

British parents may place a birth announcement in their local newspaper. Once a name has been chosen they may send out an American-style card.