PR Newswire
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| PR Newswire logo | |
| Public corporation | |
| Traded as | LSE: UBM |
| Industry | Publications; communications |
| Founded | 1954 |
| Headquarters | 350 Hudson Street, Suite 300 New York, NY 10014-4504[1] U.S. |
| Products | Newswire service |
| Website | www |
PR Newswire is a news agency based in New York City.
Contents
History
PR Newswire was founded in 1954.[2] In 1971, it was sold to Western Union,[3] which had provided the telecommunications lines and teleprinters that supported the service. In 1972, PR Newswire began using electronic terminals for copyediting. In 1978, the company adopted the Associated Press' computerized message handling and transmission system.[citation needed]
In 1982, PR Newswire was purchased by current owner UBM plc, known at the time as United Newspapers.[4]
In 2000 the company acquired eWatch, founded in 1995 as an automated service to monitor websites, chat rooms, Usenet groups, web publications, online service forums and investor message boards for mentions of a specific organization, issue, product or service.
In 2001, PR Newswire issued the first Multimedia News Release for Touchstone Pictures promoting the film, "Pearl Harbor." The Multimedia News Release was the first press release to include b-roll, soundbites, high resolution images, and film trailer.[5]
In December 2008, PR Newswire moved its New York City corporate headquarters from Midtown Manhattan to Lower Manhattan, at 350 Hudson Street.[1]
In mid-2009, PR Newswire acquired The Fuel Team.[6]
The largest competitor to PR Newswire is Business Wire.[7]
On Decemeber 15th 2015, PR Newswire was sold to global media intelligence company, Cision, for 841 million dollars (USD). The transaction, which requires approval by the shareholders of UBM plc as well as regulatory approvals, is expected to close late in the first quarter of 2016.
The PR newswire database includes 10,700 syndicated websites and has 800,000 journalists and influencers in its network.[7]
See also
References
- ↑ 1.0 1.1 Lua error in package.lua at line 80: module 'strict' not found.
- ↑ Lua error in package.lua at line 80: module 'strict' not found.
- ↑ "Herbert Muschel, 85, Founder Of Service for Corporate News", New York Times, November 5, 2003. Retrieved January 30, 2013.
- ↑ UBM, Media Briefing. Retrieved January 30, 2013.
- ↑ Touchstone Pictures' "Pearl Harbor" Premieres Archived August 23, 2002 at the Wayback Machine
- ↑ Lua error in package.lua at line 80: module 'strict' not found.
- ↑ 7.0 7.1 Lua error in package.lua at line 80: module 'strict' not found.
External links
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