Telekom Malaysia

From Infogalactic: the planetary knowledge core
Jump to: navigation, search
Telekom Malaysia Berhad
Public company
Industry Telecommunication
Founded 12 October 1984
Headquarters Menara TM (Telekom Tower), Kuala Lumpur, Malaysia
Key people
Tan Sri Zamzamzairani Mohd Isa, Group CEO
Products Telecommunication Services
Revenue Increase RM 11.24 billion (2014)[1]
Increase RM1.11 billion (2014)
Number of employees
Increase 28,047 (2014)
Slogan "Hidup Lebih Mudah (Life Made Easier)"
Website www.tm.com.my

Telekom Malaysia Berhad DBA (TM) is Malaysia’s leading telecommunications company, with a history dating back to 1946. Beginning as the national telco for fixed line, radio and television broadcasting services, it has evolved to become the largest broadband services provider,[2] in addition to offerings in data, fixed line, pay television and network services. The company sees itself as transforming the way Malaysians connect, communicate and collaborate, with a strong emphasis on innovation. Most recently this has seen TM venture into the Long Term Evolution (LTE) space with the launch of TMgo, its first 4G offering.

With a total of 2.23 million broadband subscribers,[3] TM’s UniFi is Malaysia’s first high-speed broadband service and is one of TM’s recent success stories. Unifi's rollout, in 24months, has been acknowledged as one of the fastest and lowest cost in the world.[4]

Given the rate at which Malaysians are adopting digital technology, TM represents one of the largest government-linked companies in the country, with more than 28,000 employees and a market capitalisation of more than RM25 billion.

History

Foundation and Early Years

The British, who had a presence in Malaysia from the 18th century, were responsible for setting up the country’s earliest telecommunications facilities, which over time evolved into TM. First establishing telegraph lines under the Posts & Telegraphs Department, telephones made their debut in the late 19th century, the earliest hand-cranked Magneto operated devices being used in Perak in the 1880s. The first public telephone exchange in the country was also set up in Ipoh, in 1902.

In 1891, telephones made its debut in Kuala Lumpur. At the turn of the century, a major telephony line from Province Wellesley (Seberang Prai) in Penang to Johor Bahru was built, and in 1915 the first underground cable was laid linking Ipoh, Taiping, Kampar and Teluk Anson.

Along with increased trade and the development of townships, the number of telephone subscribers in Peninsular Malaysia increased significantly. By 1930, to deal with the volume of telephony traffic, an automated magneto exchange was commissioned in Kuala Lumpur on Jalan Weld. In the 1930s, all telephone exchanges in the Malayan Trunk System could communicate with exchanges in Java, the Philippines, the US, Canada and Mexico using shortwave radio-telephone transmitters. Towards the end of the decade, a Marconi Radio Terminal was installed at the Kuala Lumpur Telephone Exchange to handle overseas calls.

Much of this telecommunications infrastructure was damaged during the Second World War and the Japanese Occupation. In 1946, when the British re-established their position in Malaya, they repaired the trunk routes, restored fallen telephone poles and installed the copper wires that had either been damaged or stolen. During the Japanese Occupation, the Posts & Telegraphs Department had been split into two separate units. When the British returned, they initially re-united the two entities, but this effort was short-lived. Along with the formation of the Malayan Union on 1 April 1946, the Malaysian Telecommunications Department and the Postal Services Department were born, with the former controlling telegraph, telephone and wireless services and the latter overlooking mail, money orders and savings accounts.

During the Emergency (1948-60), there was a strong focus on providing communications links for the police and armed forces. This included the installation of radio stations in the jungle as well as Very High Frequency (VHF) radiotelephony over the normal state network. By 1953, all hill stop stations required for the police VHF network were completed, enabling every police station and police vehicle to communicate with headquarters and with each other. The police radio services were thought to be the largest scheme of its kind in the world.[5]

At the same time, despite the Occupation, commercial activities began to flourish and demand for telecommunications services increased greatly. This necessitated a third floor to be built at the telephone exchange building in Kuala Lumpur. Along with the issue of 10 cent coins, phone booths began to spring up in Kuala Lumpur and Penang. From 1950 to 1953, the Department’s revenue more than doubled from $8 million to $17 million as the number of telephones installed rose from 20,000 to 39,000. Accordingly, the trunk and junction networks expanded, and the number of radio stations grew by 10 times to more than 1,000. In 1953, too, the Penang Auto Exchange was opened catering for 5,000 lines. In 1954, the Main Trunk Route linking Singapore to Malacca, Kuala Lumpur and Penang was completed. Satellite exchanges began to emerge. During this period, international connections have also increased, linking Malaysia with the rest of the world.

As Independence became imminent, a comprehensive Malayanisation programme was embarked on to ensure the Department would continue to be run by capable local personnel. From as early as 1954, no less than 21 Malaysians were pursuing studies in telecommunications related areas in Britain and Australia. Their numbers were boosted by youth enrolling at the Department’s Gracelyn Training School.

Growth

Following the country’s Independence in 1957, the Malayan Telecommunications Department was renamed Jabatan Telekom. One of its first tasks was to provide telecommunications facilities throughout the nation, as part of the Rural Development Plan. Microwave radio links were established which, by 1962, covered most urban centres in Peninsular Malaysia. In 1962, too, the Government took control of international calls from Cable & Wireless, which had been operating Malaysia’s overseas telecommunications services for almost 10 years. Subscriber trunk dialling (STD) was introduced, enabling telephone owners in Kuala Lumpur to call Singapore directly, without having to go through an operator, using the first long-distance microwave link. Overseas calls were further enhanced with the roll-out of SEACOM, which formed part of the Commonwealth Cable Scheme.[6] In 1961, the Federation of Malaya and Singapore became partners in this initiative, with Malaya investing about $12 million in it. The first phase of SEACOM between Singapore and Jesselton (Kota Kinabalu), in Sabah, was opened on 15 January 1964. On 30 March 1967, the entire system was commissioned.

The expanding microwave network enabled Jabatan Telekom to launch television services in Peninsular Malaysia in 1963, using the same system. While Radio Televisyen Malaysia (RTM) controlled the content of local TV, Jabatan Telekom managed the transmission of microwaves from the studio to homes.

As prior to 1963, Sabah and Sarawak were not part of the Federation of Malaya, telecommunications services in these East Malaysia states were managed independently, by the Telecommunications Department of Sabah and Sarawak. In 1968, this department merged with that of Peninsular Malaysia to form the Telecommunications Department of Malaysia.

In 1970, further expanding Malaysia’s international connectivity, an earth satellite station was built near Kuantan for communications via the Indian Ocean Intelsat III satellite. The station, costing $9 million, was completed in a record 12 months by a fully local team. The station was to serve primarily external telephone, telegraph and telex communications, however it also enhanced the reception of international television programmes.

ln 1975, the International Telex Exchange was opened, allowing businesses to send telexes. Four years later, International Direct Dialling (IDD) services were introduced and the first electronic exchange was commissioned in Johor Bahru. The volume of new development was such that, in the early 1980s, the Department was compelled to appoint contractors to help build new lines and extend the cable network.

In terms of systems, the year 1985 was a watershed. This was when Automatic Telephone Using Radio (ATUR) 450 – the earliest precursor in Malaysia to today’s mobile service – was introduced. The service provided almost universal coverage with the installation of five mobile telephone exchanges and many radio base stations. Based on Scandinavian technology, the service proved to be popular, raising about $50 million in revenue in two years.

In line with the Government’s privatisation agenda, and in recognition of the benefits Jabatan Telekom would enjoy unencumbered by policies and budgets, steps towards this end were embarked on beginning in 1985. On 1 January 1987, a corporatised Syarikat Telekom Malaysia (STM) was born, under the Telecommunications Service (Successor Company) Act 1985. The company was immediately faced with various challenges including a huge debt, inventories that had been unused for years and a workforce that still operated on a civil servant mentality. Although the company embarked on a comprehensive programme to transform the organisation, with a strong focus on customer service, the results took time. Some disgruntled customers even suggested that competition be allowed in the industry to improve standards.

Challenges aside, STM continued to adopt new technologies as they emerged and to offer these to its customer base. Corporate Information Superhighway (COINS) was launched, a globally linked fibre optic backbone capable of transmitting digital signals at 10 Mbit/s, which was among the fastest of such service in the world. At the same time, the process of transforming the Main Trunk Route network from analogue to digital began, and was completed by 2000. This transformation received a boost once the RM150 million Kuantan-Kota Kinabalu submarine fibre optic cable became operational. For the first time, too, STM invested in a new optical fibre submarine cable system linking Malaysia, Singapore, Hong Kong, Taiwan and Japan. Each optic fibre in the cable system could carry traffic at 560 Mbit/s, equivalent to 30,000 simultaneous phone calls.

The next logical step to buffer its finances was to undergo a listing. STM was listed on 7 November 1990, achieving a market value of RM27 billion or 10% of the total market capitalisation of the Kuala Lumpur Stock Exchange (now Bursa Malaysia). The volume of trading was such that KLSE had to suspend activity on the stock for 10 minutes to prevent its system from jamming, as it was unable to handle the sheer number of incoming orders.

Following its listing, STM has evolved to be known as Telekom Malaysia Berhad (TMB), and the Company pushed ahead with new products to increase its subscriber base, launching services such as TELECAJ, a billing option for those who travelled a great deal; Malaysia Direct for those travelling overseas; and Telestock, a dial-up facility to retrieve up-to-date share prices. In 1992, it introduced video conferencing facilities nationwide as well as Centrex, a virtual PABX system that allows larger organisations the option of functioning without operators, enabling customers to reach staff directly. In 1993, the nationwide digital transmission network and the Integrated Services Digital Network (ISDN) pilot projects were completed.

Cellular Mobile Services

Even before listing, STM had entered into a partnership with the Fleet Group to launch Celcom, the country’s first private mobile system (ART 900) using Ericsson’s Total Access Communication System (TACS). Private mobile systems were needed to supplement ATUR, which could no longer handle the volume of traffic it was receiving. Not long after, STM divested its 51% stake in Celcom to Alpine Resources, with a vision to start its own mobile enterprise based on the US-based Advanced Mobile Phone System (AMPS). Subsequently, the Government handed out six Global System for Mobile Communications (GSM) licences, but none of these were to STM. It was only in 1996 that STM was able to introduce its 1800 MHz digital TMTOUCH cellular service. In 2003, TMTOUCH merged with Celcom to form the country’s largest cellular operator. Two years later, this cellular operator launched the country’s first 3G service.

Meanwhile, TMB also ventured into the mobile business overseas and it obtained its first GSM licence in Sri Lanka in 1994. This was followed by licences in India and Ghana, although it relinquished its businesses in these countries within a couple of years due to political circumstances. Undeterred, TMB continued to make forays abroad and, by 2000, had a presence in South Africa, Guinea, Malawi, Cambodia, Thailand and Bangladesh. Eventually the company decided to consolidate its investments overseas and concentrate on markets closer to home. Thus by 2004, its mobile international presence was concentrated in Malaysia, Singapore, Sri Lanka, Bangladesh, Cambodia, India, Iran and Pakistan. In 2005, TMB underwent a major rebranding as TM. At the end of 2007, TM’s total international cellular subscriber base stood at 30.3 million.[7]

Demerger

In 2007, to ensure focus and enhance shareholder value, TM began the process of demerger to separate its mobile and fixed line services into two distinct entities. The exercise, one of the major influxes in the Company’s history, was completed in April 2008, resulting in TM continuing to manage its domestic fixed line and broadband services; and TM International Berhad (TMI), a newly formed company, assuming control of TM’s regional mobile services. TMI subsequently underwent a rebranding and on 2 April 2009 was renamed Axiata.

Return to Wireless

TM Net logo
The TM Net logo

TM Net

In 1995, TMB was awarded a licence to become the second Internet Service Provider (ISP) in the country, the first being MIMOS with its service, Jaring. TM Net, as TMB’s service was called, marked the beginning of TMB’s transformation into an integrated telecommunications service provider. One of its first developments towards this end was the introduction of COINS, a multimedia networking solution based on Asynchronous Transfer Mode (ATM) technology. This was seen as one of several prerequisites for the successful implementation of the Multimedia Super Corridor (MSC).

Streamyx logo
The Streamyx logo

Streamyx

Building up its data offerings, in 2001 TMB launched Streamyx, its first broadband service for the general population and BlueHyppo.com, a lifestyle internet portal. In the same year, TM Net was acknowledged as the largest ISP in Southeast Asia;[8] and the company also launched CDMA fixed wireless telephony.

In September 2008, it signed a public-private partnership with the government to roll out high-speed broadband (HSBB) network and services to deliver speeds of 10 Mbit/s (Megabits per second) to 100 Mbit/s via fibre optic infrastructure to residential customers and up to 1G bit/s (Gigabits per second) to high economic impact businesses. The ongoing programme spans a period of 10 years, with the Government investing RM2.4 billion and TM, RM8.9 billion. An essential phase, of migrating the core network to an all-IP platform, was completed in 2014.

UniFi

UniFi logo
The UniFi logo

On 24 March 2010, UniFi, the nation’s first HSBB service, was launched. UniFi comprises a triple play of internet, voice and IPTV service (known as HyppTV). By the end of 2012, TM had deployed the HSBB network to 1.377 million premises, on schedule and below budget. Last mile access to homes and businesses is being achieved by fibre-to-the home (FTTH), ethernet-to-the-home (ETTH) and very high-speed digital subscriber line (VDSL2). BT Teleconsult, a UK-based telco consulting firm, has credited the HSBB network roll-out as one of the fastest and lowest cost in the world.[9]

As of June 2015, TM had 2.9 million broadband customers, of whom 51% are on high speed broadband. The number of UniFi subscribers as of June 2015 was close to 782,000, representing a take-up rate of approximately 46%. As at November 2015, HyppTV offered a total of 124 channels with 49 channels in high definition (HD) - consisting of 57 premium channels, 22 free channels, five Radio channels, 15 Video-On-Demand (VOD) channels and 25 interactive channels in a variety of packages or via a-la-carte options.

In 2015, TM had been awarded with phase 2 of the High Speed Broadband (HSBB2) project as well as the Sub Urban Broadband (SUBB) Project by the Government, to deploy domestic core networks to deliver end-to-end broadband network infrastructure and services.

Partnerships and More Collaborations

In recent years, TM has sought to enhance its growth by entering into strategic partnerships either to enhance sales of its products or services, or to develop and offer more innovative products and services to meet customers’ increasing demand for data and ICT.

In 2010, to strengthen its regional network, it entered into a partnership with NTT Communication Corporation to develop a private cable, Cahaya Malaysia. This forms part of the Asia Submarine cable Express (ASE) linking Malaysia with Hong Kong and Japan. TM also invested in the new Batam-Dumai-Melaka Cable System, connecting the country with Indonesia. To meet the growing capacity needs of customers, TM also collaborated with Hong Kong-based PCCW Global to open a new Point-of-Presence (PoP) at its data centre in Kuala Lumpur, providing business customers with flexible, scalable and future-proof global networking solutions.

Towards enhancing HSBB coverage, in 2011, it embarked on a smart partnership programme with local property developers to provide HSBB network infrastructure to new residential and commercial developments. The aim is to achieve a household broadband penetration of 75% by end 2015, as per the target set in the National Broadband Plan. Most recently, it formed a joint venture company with UEM Sunrise and Iskandar Investment Berhad to design and build smart city infrastructure and provide smart city services in Nusajaya, Johor.

TM has also entered into various collaborations to promote the country’s ICT and BPO services. Through its subsidiary VADS, TM signed an agreement with Cisco to build the first TelePresence Exchange infrastructure, allowing customers in the region to conduct virtual meetings. VADS also entered into a collaboration with MIMOS to offer cloud computing services. To increase its capacity for internet traffic, it established a partnership with US-based Akamai Technologies to host a netstorage centre in Malaysia. In 2012, VADS became the first Malaysia-based ICT company to achieve the Cisco Managed Services Master Channel Partner certification, enabling it to offer Cisco-based managed services globally.

A key development in recent years has been TM’s foray into mobile technology as it seeks to offer customers the benefits of true convergence. In August 2014, it launched its first 4G broadband offering, TMgo. This was followed by the acquisition of Packet One Networks (Malaysia) Sdn Bhd (P1) on 30 September 2014. Through P1, TM will embark on a Long Term Evolution (LTE) wireless technology network roll-out.

Meanwhile, further entrenching its position in the entertainment space, in November 2014, TM signed an agreement with MYTV Broadcasting Sdn Bhd (MYTV) to spearhead the digital transformation of Malaysia’s broadcasting landscape.

TM Operations

Global and Wholesale

Global & Wholesale (G&W) focuses on the domestic and international wholesale business, offering a comprehensive range of communications services and solutions in connectivity, data, infrastructure, voice and multimedia services. Based in Kuala Lumpur, G&W oversees regional offices in Singapore, Hong Kong, the UK, US and Australia; and representative offices in Prague, Dubai and Taiwan. With a presence in more than 50 countries, G&W continuously develops TM’s terrestrial network, submarine cable system and satellite connectivity, while enhancing the infrastructure managed by its subsidiaries – Fiberail Sdn Bhd, Fibercomm Network (M) Sdn Bhd and associate company Acasia Communications Sdn Bhd. Within Malaysia, G&W is responsible for existing ICT infrastructure that supports the Government’s vision of developing a value-based knowledge economy.

Telekom Malaysia corporate headquarters in Kuala Lumpur.

Business

Telekom Malaysia corporate headquarters in Kuala Lumpur. TM caters to the business community via two entities: TM Enterprise and TM SME. TM Enterprise caters to the communications and ICT needs of all corporations but has begun a process to provide end-to-end converged services to three vertical industries: oil and gas, finance and retail. TM SME is geared towards small and medium-sized enterprises with products such as Office-in-a-box, Shop-in-a-box, and special packages for hospitality businesses. TM SME also offers Office 365 applications via TM’s own cloud services. These include enterprise grade e-mail, document sharing, as well as video and web conferencing.

Consumer

TM Consumer serves the communication and entertainment needs of Malaysian households and individuals, from the provision of telephone service to broadband connectivity including WiFi and HyppTV. The business unit offers packages and bundled promotions to cross-sell its products, such as broadband upgrades with HyppTV subscription. In August 2014, TM Consumer launched a broadband-to-go service, TMgo, and the service is now available in underserved areas in several states, namely Kedah, Melaka, Perak, Selangor, Pahang, Terengganu, Kelantan, Sabah and Sarawak. It has also entered a collaboration with the Government to provide devices and broadband services to low-income households nationwide.

TM Brands

MMU

Multimedia University (MMU) was set up through TM’s wholly owned subsidiary Universiti Telekom Sdn Bhd (UTSB) in 1996, and is Malaysia’s first private university. Its three campuses – in Melaka, Cyberjaya and Nusajaya – host a total of 18,382 students, 1,600 of whom are foreigners. The university enjoys a good reputation within the industry, with 96% of its graduates securing employment within six months of completing their studies.

MMU is listed by QS.com’s World University Rankings as a Top 200 world university for Computer Science and Information Technology. It is also one of Asia’s Best Private Education Institutes, according to the World Consulting & Research Corporation (WCRC). The Cyberjaya campus offers 73 programmes at the foundation, diploma, undergraduate and postgraduate levels, 64 of which are accredited by the Malaysian Qualifications Agency (MQA); while the Melaka campus offers 47 programmes, 45 of which are MQA accredited. There is a strong focus on R&D as well as entrepreneurship at the university, through its commercialisation arm, Cnergy, which markets products developed in-house to industry.

KL Tower dusk shot
Menara Kuala Lumpur at dusk

MMC

MMC offers vocational programmes in the fields of Multimedia and IT. These include eight diploma programmes accredited by MQA in Technology (Telecommunications Engineering), Electronic Engineering, Software Engineering, Business Information Systems, Information Technology, Creative New Media, and Management and Accounting. In addition, the campus in Terengganu has become the only private college in the East Coast to offer a Malaysian Skills Certificate Programme or Program Sijil Kemahiran Malaysia (SKM) on multimedia content development. As of March 2015, SKM graduates will be able to pursue their studies at the diploma level (Level 4).

MMC has branches in Kuala Lumpur, Perak, Terengganu, Sabah and Sarawak. Together, all five campuses boast a 1,768-strong student population. Since its establishment in 1997, MMC has produced a total of 7,067 graduates.

Menara Kuala Lumpur (MKL)

The 421-metre MKL is the seventh tallest telecommunications tower in the world and the tallest in Southeast Asia. A member of The World Federation of Great Towers (WFGT), it has the distinction of being perhaps the only tower in the world to be built within a forest reserve. Over the years, MKL has developed signature events such as the 1Malaysia Kuala Lumpur Heritage Xplorace, KL Tower International Towerthon Challenge and KL Tower International Jump. The tower was officially opened in 1996.

Muzium Telekom in the day, back in 2010
Muzium Telekom in 2010

Menara Alor Setar (MAS)

At 165.5m, MAS is the world’s 22nd tallest telecommunications tower. Every year, this tower in Alor Setar, the capital of Kedah, attracts hundreds of thousands of visitors, mainly Malaysians, Thais, Indonesians and Singaporeans.

Muzium Telekom

This museum is housed in a neo-classical building, constructed in 1928 to serve as a telephone exchange. Today, it showcases a collection of telecommunications devices depicting the evolution of Malaysia’s telecommunications industry.

Defunct Brands

BlueHyppo

Bluehyppo.com was Malaysia’s most popular home-grown portal. Started in April 2001 by TM Net Sdn Bhd, BlueHyppo.com was a lifestyle portal delivering latest update on global and local issues, latest from the world of finance, sports, entertainment news, fashion highlights, and career tips. Bluehyppo.com was later transformed into kids-centric portal filled with purpose and application to cater for both educational and entertainment needs in April 2009. The site at its peak had an average of 3 million page views per month and over 1 million registered members, therefore reaching the status as Malaysia’s premier internet portal.

TMNet

TM Net Sdn Bhd is a fully owned subsidiary of Telekom Malaysia Berhad (TM). It is envisioned to support TM Group in the new business era where media has converged with access in addressing customers’ needs. As with the wave of triple or quadruple play that has been seen in more mature markets, its primary role is to create demand for media-related services. In 2007, the Malaysian Communications And Multimedia Commission granted TM Net the CASP license to operate IPTV services in Malaysia. TM Net’s main services is HyppTV, a local pay IPTV service that offers high-quality up-to-date content, and which forms a key component of TM’s triple play offering via UniFi VIP packages. Having established its footprint as the TV of choice for flexibility in content and viewing options, HyppTV is fast evolving to offer even more premium channels, video-on-demand and interactive services.

CDMA

CDMA (Code Division Multiple Access) from TM is fixed wireless telephone service. It started in 2002 for PSTN service waiters and locations where TM has not laid the infrastructure for PSTN service yet. Starting 1 January 2003, the service was offered nationwide, not limited to niche customers only. It uses radio technology to enable caller to make and receive voice and data services. Wireless connections are based on radio frequency 450 MHz through Base Transceiver Station (BTS). CDMA service uses two types of access numbering; normal PSTN numbering (example 03-2240xxxx, 04-5422xxx, 07-8725xxx) and mobile numbering (011 – 18xxxxxx). Customer subscribing to PSTN numbering will be supplied with phone set called Fixed Wireless Terminal (FWT) as tool of communication, while 011 – 18xxxxxx customer will be using Mobile Fixed Wireless set to make calls. Customer with FWT will be provided with external antennae if needed, to enable the phone set to transfer voice or data in the form of radio frequency. Both FWT and Mobile Fixed Wireless phone sets require electric supply to function or charge the battery. CDMA can also provide SMS service. CDMA service imposes same charges as PSTN service. However, it has additional rental for FWT phone set, which is supplied by TM with lifetime warranty. This service is essential for user on-the-move because customer can enjoy mobile-like service with PSTN-like charges.

Marketing

TM on Social Media

Beginning in 2012, TM embarked on engaging with customers and the public via social media. TM's presence on social media exists through several entities.

Everyone Connects logo
Everyone Connects logo as seen on Facebook and Twitter

TM Corp

Two key Twitter accounts represent TM as a corporate entity: @TMCorp, providing updates on products and services as well as providing communications support for all other TM-related social media accounts; and @TMConnects, serving subscribers of voice, UniFi and Streamyx.

Everyone Connects

A separate social media platform, Everyone Connects, brings together fans and friends of TM with a range of topics and interests that connects the community. This is includes but is not limited to: technology, music, (video) games, popular culture and internet memes. Everyone Connects is present on both Facebook and Twitter.

Team Malaysia logo
Team Malaysia logo as seen on Facebook, Twitter and Instagram

Team Malaysia

Playing on Malaysians’ love for sports, and to whip up support for national athletes at international meets, TM also created the Team Malaysia platform, with its own Facebook, Twitter & Instagram accounts.

VADS Social Media Hub

In December 2013, it launched the VADS Social Media Hub; and to keep followers updated on important notices, TM uses announcement hashtags #TMAlerts, #TMNews and #TMTips.

TM in Nation Building

TM is one of the few Malaysian organisations that has truly embraced the concept of corporate responsibility. A number of programmes have been implemented and are geared towards uplifting the lives of the marginalised in a sustainable manner; as well as initiatives to drive environmental sustainability.

Program Sejahtera

Among its entrenched initiatives are Program Sejahtera, through which it provides entrepreneurship training and seed grants to single mothers to help them increase their regular income and, hence, the quality of life of their families. In addition, children of these single mothers who show an aptitude for IT studies are given scholarships to pursue programmes at either MMU or MMC.

PINTAR Foundation

At the primary school level, TM has been collaborating with PINTAR Foundation on its school adoption programme since 2003. The programme aims to improve socio-economic standards through education achievement. This initiative is in line with the Government’s call under the Tenth Malaysia Plan (10MP) to achieve a high-income nation. To date, TM has allocated more than RM2.0 million to 12 schools under the programme since 2003, touching the lives of more than 19,000 students, teachers, parents and local community members. In 2014 itself, more than RM186,000 was spent on four adopted schools.

Yayasan TM

The company’s foundation, Yayasan TM, meanwhile has been disbursing scholarships to deserving Malaysian students since 1994. To date, it has invested mor

e than RM462 million to help over 13,000 outstanding students pursue academia overseas and in Malaysia at the tertiary level.

TM Earth Camp 2014 in a cave at Gunung Stong State Park, Kelantan
TM Earth Camp 2014, Northern Zone held at Gunung Stong State Park, Kelantan

Reduced Carbon Footprint

TM is also committed to playing its role in mitigating climate change. Ever since the Malaysian Government announced its aim to reduce CO2 emissions intensity by 25% by 2020 at the 2008 Copenhagen Summit, TM has been making a conscious effort to reduce its carbon footprint while also promoting environmental awareness among employees and the public. It has conducted a carbon audit of its operations and sets targets to reduce this on an annual basis.

TM Earth Camp and BumiKu

Additional initiatives concerning environmental sustainability include a TM Earth Camp programme for school children to create greater eco-consciousness among youth; and a BumiKu programme for staff for the same purpose.

Awards and Milestones

TM has been acknowledged for several awards across a range of categories including; leadership, corporate responsibility and brand (as a service provider). A complete list of Awards and Milestones is available on the TM official website.

See also

References

  1. Lua error in package.lua at line 80: module 'strict' not found.
  2. Lua error in package.lua at line 80: module 'strict' not found.
  3. Lua error in package.lua at line 80: module 'strict' not found.
  4. Lua error in package.lua at line 80: module 'strict' not found.
  5. Lua error in package.lua at line 80: module 'strict' not found.
  6. Lua error in package.lua at line 80: module 'strict' not found.
  7. Lua error in package.lua at line 80: module 'strict' not found.
  8. Lua error in package.lua at line 80: module 'strict' not found.
  9. Lua error in package.lua at line 80: module 'strict' not found.