Compeed

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Compeed
Owner Johnson & Johnson (2002)
Country Denmark
Introduced 1986 (1986)
Markets World
Previous owners Coloplast
Website www.compeed.com

Compeed is a brand of hydrocolloid gel plasters for treating blisters,[1][2][3][4][5][6][7][8][9][10] corns,[11][12] cracked heels[13] and cold sores.[14][15][16][17] It has been developed in Denmark by Coloplast A/S. The brand was sold to Johnson & Johnson in May 2002[18] but Compeed plasters are still manufactured by Coloplast.[19]

The product originally was designed for treating ostomy patients.[20]

History

1981 - Development of the skin barrier for bandaging purposes based on hydrocolloid technology started at Coloplast.[21]

1986 - Compeed registered in the USA in the category of antiseptic cleaning tissues as a trademark under serial number 73589785.[22]

1988 - Compeed got FDA approval.[23]

2002 - "Compeed X-TREME Flex" plaster by Jan Marcussen included into MoMA design collection.[24]

2002 - The brand sold to Johnson & Johnson in May 2002[18]

2004 - "Compeed X-TREME Flex" plaster wins Danish Design Award.[25][26]

Technology

Hydrocolloidal plaster contains croscarmellose sodium (an internally cross-linked sodium carboxymethylcellulose,[27] water-soluble polymer), as well as gelatin[27] and tackifier resins.[28] Top level of plaster is made of elastomer (that ensures that the plaster stays on skin even while moving) and polyurethane film.[29]

When applied to the blister, it starts to absorb body liquids turning into a soft mass that cushions the blister. It seals the blister forming so-called "second skin". The plaster doesn't heal the wound. It prevents the blister from developing and helps new skin to grow underneath the plaster.

Cushioned zone created by the plaster relieves pain and protects the wound from rubbing. The plaster repels water, and stops dirt and germs from entering the wound, thus preventing infection.

At first the plaster absorbs all the moisture from the blister but over time it becomes more permeable so the wound dries out.[27] Unlike ordinary dressings hydrocolloidal plaster stays on the wound for several days and it stays on even in the shower.

Corn removing plaster works in a similar way. Only that it absorbs the moisture resulting from salicylic acid acting on the corn (dissolving it).

Product range

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Consumer research

Compeed conducts consumer insight researches.

2014 research showed that British women own 25 pairs of shoes but 5 of them are never used because they are too painful to wear.[30]

2012 research indicated that 58 percent of women take off their shoes during a night out because of the pain.[31] It also showed that that the average heel worn by British women is 3.3 inches - highest heels across Europe.[32]

Endorsers

Compeed endorsers include tennis players Roger Federer[33] and Caroline Wozniacki[34][35][36] as well as British actress Victoria Shalet.

References

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