Xtep

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Xtep International Holdings Limited
特步国际控股有限公司
Public company
Traded as SEHK: 1368
Industry Sports footwear
Founded 1999
Headquarters Hong Kong; Xiamen,Fujian, China
Area served
 People's Republic of China
Key people
 Chairman: Mr. Ding Shuibo
Website Xtep International Holdings Limited

Xtep International Holdings Limited (Chinese: 特步; pinyin: Tèbù) is a publicly traded sportswear company headquartered in Hong Kong, and Xiamen, Fujian, China. It is engaged in the design, development, manufacture and sales of sportswear under the company-owned "Xtep" brand.[1]

It was listed on the Hong Kong Stock Exchange in June 2008.[2]

On 18 January 2010, Xtep released a press statement confirming they had secured a five-year kit sponsorship deal worth around £7m with English Premier League club Birmingham City.[3] Birmingham's vice chairman Peter Pannu hailed the deal as "the biggest sponsorship the club has acquired" and stated that "Xtep are big players in the sportswear market in China and this partnership will expand the Birmingham City FC brand in the Far East." However, on 29 June 2012 Birmingham City announced that they scrapped the five-year deal. [4]

On 22 July 2011, Xtep announced a five-year cooperation agreement with Spanish La Liga giant Villarreal CF for a kit sponsorship deal.[5]

Sponsorships

Athletics

Football

Club teams

References

  1. ↑ Xtep International Holdings Limited
  2. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  3. ↑ Bcfc.com
  4. ↑ http://www.birminghammail.co.uk/sport/football/football-news/birmingham-city-rip-up-kit-187736
  5. ↑ http://www.xtep.com.hk/files/file/media/press_release/2011/20110722_press_release_en.pdf

External links

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