Kokoku Hihyo
From Infogalactic: the planetary knowledge core
Editor-in-chief | Yukichi Amano |
---|---|
Categories | Trade magazine |
Frequency | Monthly |
Publisher | Madra Publishing |
First issue | 1979 |
Final issue | April 2009 |
Country | Japan |
Language | Japanese |
Kokoku Hihyo (広告批評 Kōkoku Hihyō?, lit. advertisement criticism) was a leading Japanese monthly trade magazine focusing on advertisement,[1] especially TV commercials. It was published between 1979 and 2009.
History and profile
Kokoku Hihyo was started by Yukichi Amano in 1979.[2][3] It was modeled on Creativity Magazine.[2]
Kokoku Hihyo was published monthly by Madra Publishing. It offered news about new trends in advertising, creativity and new media.[2] Amano also served as the editor-in-chief of the magazine.[4]
On 9 April 2008 Kokoku Hihyo announced that it would be shut down in April 2009.[5][6] The founder and editor-in-chief Amano stated that the magazine closed down due to the fact that the Internet age made advertising totally different phenomenon.[3]
References
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External links
- Official website (Japanese)
Categories:
- Use dmy dates from November 2014
- Articles containing Japanese-language text
- Articles with Japanese-language external links
- 1979 establishments in Japan
- 2009 disestablishments in Japan
- Defunct magazines of Japan
- Japanese magazines
- Japanese monthly magazines
- Media trade magazines
- Magazines established in 1979
- Magazines disestablished in 2009