What's Your Flava?

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"What's Your Flava?"
Single by Craig David
from the album Slicker Than Your Average
B-side "Four Times a Lady"
Released 28 October 2002 (2002-10-28)
Format CD single
Genre R&B
Length 3:36
Label Wildstar Records, Edel Germany, Atlantic Records
Writer(s) Craig David, Trevor Henry, Anthony Marshall
Producer(s) Trevor Henry, Anthony Marshall
Craig David singles chronology
"Rendezvous"
(2001)		 "What's Your Flava?"
(2002)		 "Hidden Agenda"
(2003)

"What's Your Flava?" is a song recorded by English R&B artist Craig David. It was released on 28 October 2002 as the second single from his second studio album Slicker Than Your Average (2002). It peaked at number four on the UK Singles Chart. Despite only peaking at number 104 on the US Billboard Hot 100, a much lower position than previous singles "Fill Me In" and "7 Days", it was included on the soundtrack for the 2003 American film What a Girl Wants.

In 2003, the song was used in a commercial for Mattel's highly unsuccessful Flavas dolls.[1] In 2007, an edited and condensed version of the song was used for Popeye's Chicken commercials.[2] There is a remix featuring American rapper Twista.[3]

Formats and track listings

Australia CD single[3]

  1. "What's Your Flava?" - 3:39
  2. "Four Times a Lady" - 5:30
  3. "What's Your Flava?" (instrumental) - 4:40

UK CD single 1[3]

  1. "What's Your Flava?" - 3:39
  2. "Four Times a Lady" - 4:30
  3. "What's Your Flava?" (instrumental) - 4:41

UK CD single 2

  1. "What's Your Flava?" (featuring Twista) - 4:28
  2. "What's Your Flava?" (Detrimental Pirate Material remix) - 6:01
  3. "What's Your Flava?" (Smoothed Out Garage mix) - 4:46
  4. "What's Your Flava?" (Todd's Underground Flava remix) - 3:39

Music video

The music video for "What's Your Flava?" was filmed in the Czech Republic and was directed by Little X.[4] It is a parody of the 1971 film Willy Wonka & the Chocolate Factory. The video sees David offering a chance for four girls (one from New York City, one from Paris, one from London and one from Toronto) to win a tour around his music factory if they find golden CDs hidden inside his new album Slicker Than Your Average. Then, three girls are eliminated one by one because, as with the film, they act up during the tour. One girl (the girl from New York) remains and leaves with David via a glass elevator exiting the factory, similar to the ending of the film.

Chart performance

The single charted at number eight in the United Kingdom, tying with the previous single, "Rendezvous". It also charted at number nine in Canada, ten in Australia, twenty two in the Republic of Ireland and number 24 on the Radio & Records chart in the United States.

Charts and certifications

Charts

References

  1. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  2. ↑ https://www.connection.ebscohost.com/c/articles/23834877/popeyes-hatches-plan-coop-up-kfc-mcdonalds
  3. ↑ 3.0 3.1 3.2 Lua error in package.lua at line 80: module 'strict' not found. Cite error: Invalid <ref> tag; name "CD_1_Discogs" defined multiple times with different content
  4. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  5. ↑ "Australian-charts.com – Craig David – What's Your Flava?". ARIA Top 50 Singles.
  6. ↑ "Ultratop.be – Craig David – What's Your Flava?" (in Dutch). Ultratop 50.
  7. ↑ "Ultratop.be – Craig David – What's Your Flava?" (in French). Ultratop 50.
  8. ↑ Craig David | Awards Allmusic.com
  9. ↑ "Danishcharts.com – Craig David – What's Your Flava?". Tracklisten.
  10. ↑ "Nederlandse Top 40 – Craig David search results" (in Dutch) Dutch Top 40.
  11. ↑ "Lescharts.com – Craig David – What's Your Flava?" (in French). Les classement single.
  12. ↑ "Italiancharts.com – Craig David – What's Your Flava?". Top Digital Download.
  13. ↑ "Chart Track: Week 44, 2002". Irish Singles Chart.
  14. ↑ "Charts.org.nz – Craig David – What's Your Flava?". Top 40 Singles.
  15. ↑ "Norwegiancharts.com – Craig David – What's Your Flava?". VG-lista.
  16. ↑ "Archive Chart: 2002-11-09". Scottish Singles Top 40.
  17. ↑ "Swedishcharts.com – Craig David – What's Your Flava?". Singles Top 60.
  18. ↑ "Swisscharts.com – Craig David – What's Your Flava?". Swiss Singles Chart.
  19. ↑ "Archive Chart: 2002-11-09" UK Singles Chart.
  20. ↑ "Craig David – Chart history" Billboard Bubbling Under Hot 100 for Craig David.
  21. ↑ Lua error in package.lua at line 80: module 'strict' not found.

External links

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